Category Archives: SEO

How to enable HTTPS on WordPress using CloudFlare

Recently, Google said it will use HTTPS as a ranking signal. So, if you are a website owner, you might be thinking of switching to HTTPS. However, that meant purchasing an SSL certificate. Last month CloudFlare announced Universal SSL which will allow all its customers (including free users) to be able to use SSL on their sites. So now, we can have SSL on our websites without having to pay for an SSL certificate. In this article we will see how we can use CloudFlare to enable HTTPS on WordPress for free. This article assumes you are already using ClodFlare on your website.
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404 Error Page Best Practices

A 404 error page is the page that the user may reach due to various reasons. Some of the reasons are:

  • The user has entered / spelt the URL incorrectly.
  • The page has been moved or deleted.
  • The URL they clicked on was incomplete or cut in an email or message.

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How and when to use robots.txt file

We have heard of crawlers and bots are crawling our sites to scrap content for various reasons like indexing in search engines, identifying content, scanning email addresses, etc. There are all kinds of crawlers/bots which crawl websites. While some are good which should be allowed access to our site, but we might want to restrict some. In this post we will see how we can do this.

Topics Covered:

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Optimizing / Speeding up websites

In this article I will list a few things that can be done to speed up website. I will give just brief description on each topic and give links to find more details on those topics. I have used tools like Google’s Page Speed, YSlow, Audits Tab in Chrome Developer Tools.

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